OCR A-level Business H431 · 18
Marketing within the external environment
- Code
- 18
- Topic of
- OCR A-level Business H431
- Course
- A-level Business H431
- Board
- OCR
Grade boundaries·OCR command words
Codes and titles are read by a script from OCR's published specification and have not been checked by a person. What each point covers is in the specification itself: OCR’s specification.
Points under 18
Topics in H431
- 1 Introduction to Business
- 2 Business objectives and strategy
- 3 External influences
- 4 Change
- 5 Accounting and finance within a business environment
- 6 Management accounting
- 7 Financial accounting
- 8 Accounting and finance within the external environment
- 9 The finance strategy
- 10 Human resource management within a business environment
- 11 The workforce
- 12 Management
- 13 Human resources within the external environment
- 14 The human resources strategy
- 15 Marketing within a business environment
- 16 Customer needs
- 17 The marketing strategy
- 18 Marketing within the external environment
- 19 Operations management within a business environment
- 20 The production process
- 21 Productive efficiency
- 22 Productive quality (fit for purpose)
- 23 Operations management within the external environment
- 24 The operations strategy