Edexcel International GCSE (9–1) Commerce (Modular) 4XCM1 · 4.4.6
The impact of technology on the advertising and the promotion
- Code
- 4.4.6
- In
- 4.4 Promotion
- Topic
- U2 Facilitating Commercial Operations
- Course
- International GCSE (9–1) Commerce (Modular) 4XCM1
- Board
- Edexcel
Grade boundaries·Edexcel command words
Codes and titles are read by a script from Edexcel's published specification and have not been checked by a person. What each point covers is in the specification itself: Edexcel’s specification.
Points in 4.4 Promotion
- 4.4.1 The purpose of advertising and promotion in commerce
- 4.4.2 Main methods of advertising and promotion, appropriate to different purposes and contexts
- 4.4.3 Approaches to advertising
- 4.4.4 The role of social media
- 4.4.5 The impact of changing consumer preferences on advertising
- 4.4.6 The impact of technology on the advertising and the promotion